Fox ADHD: Gif Maker
The creators of Fox’s new block of super-charged animation, ADHD, knew they were going to have amazing content but a smart ways to distribute it online. I was brought on as part of a team of consultants to figure out how to make that happen. Our answer was The Gif Maker. It let viewers create animated GIFs of content as they watch ADHD content, allowing the viewer to become a creator in their own right.
Role: Concept, Creative Strategy
Launch the Gif Maker